Extraform is the leading manufacturer of padded furniture that is present on the regional market for more than 20 years with its high-quality products. Together with the company’s management and their creative director Zoran Jedrejčić, we took part in the process of complete redesign of the main brand, which very soon brought tangible positive results, reflected in the increase of sales, as well as opening of opportunities on brand new markets and territories.
Client: Extraform LLC
Creative direction: Nova Iskra Studio
Design: Olga Jorgačević
Web development: Presta Ecommerce
Photo: Lumina Images
Tasks of Nova Iskra Studio: Visual identity redesign / Design of catalogs and printed materials / Copywriting / Photography / Website redesign and development / Communication strategy / Management of social networks